Email security firm Sublime Security has launched a channel partner program and said it is now operating as a 100% channel-led company.
The Washington-based email security vendor said the program includes partner-led sales motions, recurring margins, deal protection, technical training, accreditation, sales playbooks and co-marketing support. The program is led by Timm Hoyt, vice president of worldwide partners and alliances.
The move gives Sublime a more formal route into MSPs, resellers and security advisers at a time when email remains one of the most stubborn enterprise attack paths. The FBI’s 2025 Internet Crime Report put reported cybercrime losses above $20 billion, while business email compromise remained one of the major fraud categories.
“Moving to channel-only sales is the clear next step for Sublime. Our partners have been working with their clients for years to earn the right to provide an informed opinion in their customer’s journey towards accomplishing their goals,” Hoyt wrote in a blog post announcing the move.
He added that customers are frustrated with legacy secure email gateways that he described as complex, expensive and ineffective against phishing, BEC and social engineering.
“Email threats are evolving at machine-speed and our customers need a security solution that prioritizes speed, transparency, and organization-specific protection which traditional email security vendors cannot provide,” said Hoyt.
Sublime said the partner push follows a year in which it raised $150 million in Series C funding and released two AI agents: Autonomous Security Analyst, which investigates and triages threats, and Autonomous Detection Engineer, which deploys tailored defenses. Those are company claims, not independently verified performance results.